DICON 2014, Seoul, Korea. A sold out standing room only crowd heard a fantastic presentation from Nicholas Reed on the importance of embracing Transmedia Strategy when developing a brand in the modern age.
Nicholas Reed has been invited as a keynote speaker to discuss the importance of TRANSMEDIA into today’s media at Asian Content Conference in Korea this November.
Get more info here: http://www.dicon.or.kr/eng/speakers/speakers19.asp
Read the full story here: http://www.adweek.com/news-gallery/advertising-branding/10-most-watched-ads-youtube-september-160641
“FreshPet got a really, smart five-year old to talk adorable pets in a winning YouTube campaign that drove up the average daily site traffic by 416% since the video launched. About 86% of Web site visitors driven by the video are new to freshpet.com. It’s not only the success of the video — the analytics behind the YouTube campaigns continues to turn Google’s video platform into a performance marketing powerhouse.”
“Soldiers’ Stories is, as its Oscar-winning producer Nicholas Reed likes to put it, the world’s oldest 3-D film. It’s also one of the newest. The 30-minute film pairs century-old stereoscopic photos taken in the trenches by World War 1 soldiers with narration by Mickey Rooney and voiceover from recent American vets whose personal stories suggest that war never changes for those in the middle of it: loneliness, loss, intense camaraderie, bad food, bad weather, the adrenaline rush of combat.”
Read the full story here: http://deadline.com/2014/10/soldiers-stories-3d-world-war-1-nicholas-reed-845533/